The Process of Beauty

Beauty is often defined as the aesthetic quality of certain objects which makes these objects enjoyable to see. These objects may include beautiful sunsets, nature, humans and art. Beauty, along with beauty and art, is perhaps the most important consideration of aesthetics, among the major branches of psychology. Psychology, being a branch of science, studies how the mind works. We can study it in much greater detail than we can ever study other branches of science.

Beauty standards differ according to culture. While Asia is highly concerned about beauty trends and beauty standards, North America has evolved on the basis of western societies. As western society less emphasizes beauty trends, Asia has made great efforts to improve their beauty standards through the creation of beauty trends and beauty products. These products include everything from perfumes to beauty creams.

There are many types of beauty, depending on the societies from which they come. For example, the beauty standards of some cultures may be very different from those of others. For example, beauty standards for Asian women are quite different from those of white Americans. In this light, plastic surgery, and the process of beautification, has become very popular throughout the world. Asian people have also begun to greatly consider plastic surgery as a way to improve their appearance, either for aesthetic or medical reasons